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IDC Case Study: Optimizing eCommerce Decisions at TIAA-CREF by Oracle Corporation December 16, 2010 - (Free Research) This IDC case study examines the benefits TIAA-CREF, a Fortune 100 financial services firm, gained from automating their eCommerce marketing. By deploying Oracle Real-Time Decisions, TIAA-CREF was able to apply intelligent process automation to customize online customer interactions. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY

Webcast: Connecting Customer Experience Management to Increased Revenue by Ektron, Inc. January 09, 2012 - (Free Research) Join us for an exclusive webcast and hear from Forrester Research about how you can prepare to drive key business outcomes through your digital marketing efforts. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST

Evolving Your Mobile Marketing Presence: Strategies for Succeeding at Mobile As Both a Device and a Channel by Ektron, Inc. December 06, 2011 - (Free Research) Read this Forrester Research Inc. white paper to learn the latest on interactive marketing and how to implement these practices into your mobile marketing stratgieries. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Executive Dialogue Podcast: Finding Customer Loyalty in a Multichannel World by Oracle Corporation March 21, 2011 - (Free Research) Listen to this podcast for an insightful dialogue between Don Peppers, founding partner of Peppers & Rogers Group, and Melissa Boxer, vice president of CRM applications at Oracle, as they explore these principles and provide guidance on how to create and sustain loyalty in a multichannel world. (PODCAST) VIEW ABSTRACT | GO TO PODCAST

Executive Dialogue: Finding Customer Loyalty in a Multichannel World by Oracle Corporation March 02, 2010 - (Free Research) Loyal customers are the lifeblood of a business. Read this paper for a discussion, given by executives Don Peppers and Melissa Boxer, of the four key principles of success in gaining customer loyalty. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM and Social Media: How a Blended Approach Means Good Business in the Hospitality Industry by Infor CRM February 07, 2012 - (Free Research) This white paper offers hospitality strategies for combining social media and real-time customer relationship management (CRM) to wow patrons and increase customer loyalty. Learn how social CRM can increase your ROI and build your business reputation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

CRM and Small Business: Smaller, Faster, Better by SugarCRM Inc. August 31, 2011 - (Free Research) The advent of cloud-based CRM applications has eliminated the significant initial budgetary barriers to entry for many businesses, and the proliferation of products geared toward smaller businesses has presented small business with options that allow them to choose based on specific features. Learn more about how CRM can help your small business. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Taneja Group — Executive Summary: An Overview of the Cloud Market Vendor Landscape by VMware, Inc. February 08, 2012 - (Free Research) Choosing a cloud vendor in today’s market can be a challenge.  This market profile from Taneja Group provides an objective review of current cloud infrastructure and management, application platform, and service provider solutions from leading vendors as well as key takeaways for IT leaders to consider when selecting a vendor. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

The tablet market: consumer trends and market segmentation by ComputerWeekly.com February 09, 2012 - (Free Research) The Boston Consulting Group shows how consumer tablets are creating new opportunities as the market grows and segments. (ANALYST BRIEF) VIEW ABSTRACT | GO TO

Gartner: Social, mobile and analytics to push CRM through 2015 by Infor CRM February 07, 2012 - (Free Research) This tip guide from SearchCRM.com shares Gartner's expert insights on the fragmented social customer relationship management (CRM) market and how it will continue to evolve in the next three years. (EGUIDE) VIEW ABSTRACT | GO TO

2011 BI market study- Trends, tools and top vendors by Actuate January 16, 2012 - (Free Research) Read this white paper to learn why Actuate BIRT outperformed Pentaho and Jaspersoft to secure the leading open source overall ranking and surpassed other open source business intelligence (BI) vendors by a wide margin in this independent market study. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT

Leading Interactive Games Designer Accelerates Business Intelligence Program by Cisco Systems, Inc. January 20, 2012 - (Free Research) In this white paper, Rajesh K. Gupta, Electronic Arts' senior manager of applications for business intelligence (BI) and data services, explains how EA avoids many costly problems due to timely data access. Read this now to gain insight into how EA deployed job scheduling software and what benefits it reaped by doing so. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Sophisticated insights in Banking - From complexity to client centricity by IBM November 18, 2011 - (Free Research) This white paper outlines steps that financial institutions can take to become more business savvy and efficient in the age of the consumer. Read on and learn how to leverage information and reduce risk, properly set product prices, learn about your clients and more. (WHITE PAPER) GO TO WHITE PAPER

How to retain customer loyalty in the competitive retail market by Infor CRM January 16, 2012 - (Free Research) Read this now to learn how single-view software could enhance your customer relationship interactions with more insightful data. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Increasing Marketing Campaign Profitability with Predictive Analytics by IBM February 20, 2011 - (Free Research) This white paper explores how predictive analytics helps marketing organizations increase ROI by executing highly targeted campaigns focused on high revenue-generating customers and prospects. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Smartphone market set to expand as vendors vie for position by ComputerWeekly.com November 24, 2010 - (Free Research) The Smartphone market is characterised by increasing competition on one hand and healthy growth prospects in the medium-term on the  other. Barriers to entry are high for most players, owing to the global nature of the  mobile industry and the consequent financial strength required to enter the market. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Mobile location-based services gaining ground by ComputerWeekly.com November 24, 2010 - (Free Research) From the turn of the millennium until the end of 2007 MLBS (Mobile Location Based Services) had promised much, but delivered very little in terms of commercial applications. Even in Japan and South Korea, the most advanced markets for commercial MLBS, usage was disappointing. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Low cost handsets & entry level smartphones by ComputerWeekly.com February 02, 2011 - (Free Research) Though unprecedented changes have occurred in the last couple of years that have revolutionised the handset market, particularly at the top end of the market inhabited by smartphones, the low end market represents a continuing opportunity as emerging market individuals become connected in coming years. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Voice over IP Open-Source Platforms and the Session Initiation Protocol by Global Knowledge Network, Inc. April 2006 - (Free Research) This paper shows the industry-wide acceptance of SIP and the recent advances of the open source software projects related to Voice over IP (VoIP). Read why the author firmly believes that the VoIP open source is still in its infancy, but its acceptance and product maturity will grow rapidly over the next few years. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Does the mobile M2M market herald the rise of the machines? by ComputerWeekly.com December 2010 - (Free Research) Mobile operators are in a unique position to capitalise on the M2M (Machine to machine) opportunity with operators such as Vodafone, o2, Verizon and KPN already putting significant resources into developing M2M business units. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Tablets and connected devices - future opportunities for business by ComputerWeekly.com December 2010 - (Free Research) The tablet market is characterised by intense interest from a multiplicity of players on one hand, and a virtually untested market place on the other. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Gartner predictions around Social CRM by Infor CRM February 2012 - (Free Research) This tip e-guide from SearchCRM.com features insight from Gartner's 2011 Magic Quadrant for social customer relationship management (CRM). Read this now to learn what challenges are cropping up in CRM, how social media is affecting CRM strategies and what the future of social CRM looks like. (EGUIDE) VIEW ABSTRACT | GO TO

Gartner Magic Quadrant for Public Cloud Infrastructure as a Service by CSC January 2012 - (Free Research) In this exclusive Gartner report, compare the top vendors offering public cloud IaaS with a graphical, easy to understand representation of each vendor's standing in terms of ability to execute and completeness of vision. Access the link within for a link to the full report. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Creating Business Value with Communication-Enabled CRM Processes by SAP America, Inc. September 2008 - (Free Research) In this paper learn how companies can overcome the limitations in marketing, sales, and service processes by pursuing communication-enabled business processes (CEBPs)–enabled by communication systems that are integrated with business applications. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER

Service2Media Accelerates its time to market with HP Cloud Solutions (5 min video): by HP January 2012 - (Free Research) This essential videocast discusses how one mobile application developer took advantage of cloud computing solutions to advance its business model, stay ahead of the competition and accelerate time to market. (VIDEOCAST) VIEW ABSTRACT | GO TO VIDEOCAST

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