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Avatars Proven to Increase Advertising Effectiveness by Humanity Interactive
September 30, 2009 - (Free Research) Blue Rain commissioned Humanity Online to create an avatar for their character "Marcus OneNote" that could act, react, and interact with visitors to the OneNote Ad and landing page of the community site for OneNote. Read on to learn how avatars are increasing advertising effectiveness.
Find, Qualify, and Close More Business Faster With a Free Trial of ZoomInfo by ZoomInfo
May 19, 2009 - (Free Research) In today's economy, it is important to take every step you can to ensure sales effectiveness, which includes knowing who to contact and having accurate and helpful information about their company. You can get all this and more with this free trial of ZoomInfo.
A Guide to the Value of Reliable Data in Retail Banking by DataFlux Corporation
November 02, 2009 - (Free Research) Banks need to get smarter, attract the right customers, implement customer level risk management, and implement risk adjusted customer relationship pricing and all of this is dependent on trusted data. This paper examines the impact of unreliable data on retail banks. It then defines the requirements needed to guarantee data reliability in banking.
Cross-Channel Campaign Management - Next Generation Multichannel Marketing by Infor CRM
March 02, 2009 - (Free Research) This report identified how top performing organizations leverage and execute multichannel marketing campaigns. The findings demonstrate how Best-in-Class organizations are leveraging a collaborative cross-channel approach to extract maximum value and marketing efforts.
actiTIME 2.0 - Time-Tracking Software by Actimind, Inc.
September 30, 2009 - (Free Research) actiTIME is a time-tracking application for small and medium size teams. It helps improve business process, analyze performance and reduce costs. It provides an easy way to track time, manage job assignments, generate reports and prepare billing data.
Boost ROI with Faster, Easier, VISUAL Analytics by SPSS Inc. Worldwide Headquarters
February 24, 2009 - (Free Research) Join us at this live webcast and learn how you can:<ul>
<li>Use RFM analysis to quickly rank customers for high-return marketing</li>
<li>Use advanced visualization techniques to uncover segments and patterns in your data, and apply these insights to growth, acquisition, and retention planning</li>
<li>and more</li></ul>
Brand Management - Leveraging the Power of Integrated Marketing by SAP America Inc
February 2008 - (Free Research) The evolution of consumer marketing causes everyone to think in new ways. Instead of reaching consumers through traditional media, Internet, product placement and word of mouth are good alternatives. Check out this paper for more information about integrated brand management.
Infor Permission-based Marketing Campaigns by Infor CRM
July 2009 - (Free Research) Watch this product demo to see how easy to use Infor CRM Epiphany is and how you can use it to gain customer insight and deliver messages that appeal to the specific needs of that customer. You will also learn all the benefits Infor CRM Epiphany has to offer.
Efficiency, Effectiveness and Customer Loyalty in the Insurance Contact Center by Infor CRM
July 2009 - (Free Research) Read this paper to learn how important an efficient and effective contact center is and how Infor CRM Epiphany Contact Center enables carriers to create a highly efficient, customer-centric, multichannel contact center, providing a better customer service experience and increasing customer loyalty.
Increase Your Returns Using Event-Based Marketing by Infor CRM
July 2009 - (Free Research) Read this paper to learn how Event-triggered marketing has seen five times the response rate of non-timed mass-marketing campaigns and how your company can take advantage of event-based marketing by using Infor CRM Epiphany Outbound Marketing suite.
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